- "I" Shaped Innovators at Microsoft
"I" Shaped Innovators at Microsoft
Bill Buxton, the Principal Scientist at Microsoft Research opines that firms serious about innovation
should look for I- Shaped People. Those who have their feet firmly planted in the practical world and
can stretch their heads to the clouds—and simultaneously span all of the space in between. At Microsoft,
the three pillars for generating new ideas and new products are- Business, Expertise and Technology.
Some tips are: Hire people who do not require predictability and stability in order to be effective;
Hire people with strong interpersonal skills; who have a distinctive and deep competency; and most importantly
neve have a jack-of-all-trades.
- The Toyota A3 Report
The Toyota A3 Report
The A3 Report at Toyota is a novel model to solve problems that generate knowledge and helps people learn how to learn.
The term "A3" derives from the paper size used for the report. This two page report does: (1) establish the business
context and importance of a specific problem or issue; (2) describe the current conditions of the problem; (3) identify
the desired outcome. Though the A3 process can be used effectively both to solve problems and to plan initiatives,
its greatest payoff may be how it fosters learning. It presents ideal opportunities for mentoring. Also it
becomes a basis for collaboration.
- IdeasProject at Nokia
IdeasProject at Nokia
IdeasProject brings together several important big thinkers from across the world to contemplate the
big ideas that matter most to the future of communications, joining them up through video clips,
links, articles, podcasts and dynamic maps. One can share an idea and if it gets selected Nokia gifts
them with an N95 as well features the ideator on the site. One such idea is around how social media enhances
the emotional dimension of news. This is a very powerful way for Nokia to make us shift from being consumers to
participants. That’s the wisdom of crowd.
- Value Innovation Program (VIP) Center at Samsung
Value Innovation Program (VIP) Center at Samsung
The VIP Centres at Samsung Electronics brings together engineers, designers, product planners, and marketers early
in a product's development, to brainstorm ideas for making gadgets more intuitive. The program was started in 1998
in ensuring that maximum value-add happens early in the product creation lifecycle. To ensure creative juices following all time,
the center has 20 project rooms, 38 bedrooms for those who must spend the night, a kitchen, ping-pong and pool tables,
and a gym—complete with hot tubs. That’s the secret of this design driven Chaebol.
- Hartmut Esslinger
Hartmut Esslinger
Named as an acronym for Federal Republic of Germany, Frog Design is one of the most respected design
firms in the world. Hartmut Esslinger is the founder of this design studio and has his own
unique space in the world of design and innovation. He worked closely with Steve Jobs during
the creation of Mac and with other industry majors such as Disney, Louis Vuitton and SAP.
He believes that creative strategy offers clear benefits over the traditional supply-chain dominated approach to
business. Further, true teamwork, respect, and loyalty are the keys to building a culture of creativity and strong partnerships.
- Tom Kelley
Tom Kelley
Design Thinking and Organizational Transformation being his areas of interest Tom Kelley
is one of the most regarded and well recognized faces of IDEO. Through his two bestselling books- Art of Innovation
(2001) and Ten Faces of Innovation (2005) he evangelized design and creativity practices of IDEO
to rest of the world. He is again a great proponent of Mind Mapping
(something I observed common amongst all of the evangelists). Tom has been the driving force around
the common belief at IDEO that everyone can contribute creatively to a project, that innovation can be
made a cultural way of life in an organization.
- Anil Gupta
Anil Gupta
Being the coordinator of SRISTI and the Honey Bee Network, and Executive Vice Chair of National Innovation Foundation,
Padma Shri Dr. Anil Gupta is one of the key drivers of Grassroots Level Innovation at India. The Honey Bee Network aims at
connecting one innovator with another through feedback, communication and networking in the local language.
His organization aims at ensuring evolution and diffusion of green grassroots innovation in a selective,
time-bound and mission oriented basis so as to meet the socio-economic and environmental needs of our society.
Other famed evangelists associated with Dr. Gupta are Dr R A Mashelkar and Dr A PJ Abdul Kalam.
- Guy Kawasaki
Guy Kawasaki
One of my personal favorites, Guy found this seed-stage and early-stage venture capital funding company- Garage Technology Ventures.
In a recent interview with the Knowledge@ Wharton, Guy depicted the ten commandments of an Entrepreneurial Evangelist.
These are: make meaning, not money; make a mantra not a mission statement; jump curves; in product design- roll
the DICEE (Deep Intelligence Complete Elegance Emotive); don’t worry, be crappy; polarize people; let 100 flowers blossom;
churn, baby, churn; niche yourself; and follow the 10-20-30 rule (10 PowerPoint slides, a limit of 20 minutes for the pitch,
and using a 30-point font size in the presentation).
- Fostering Creativity at Walt Disney
It all started with the founders - Walt and Roy Disney who back in 1928 broke the
tradition and introduced the first animated short feature with synchronized sound-
Steamboat Willie. Since then this animation studio has captured the imaginations
of many. The Mantra of Creativity at Disney is- Encourage managers and Cast Members
(Disney employees) to get out of the box, toss it aside, and start with pure, fresh,
undiluted ideas. The creative process is composed of three steps - Be consistent
in how ideas are evaluated; Create consolidated checkpoints; and Define the deliverables.
To the Creative Core are the people including - Storytellers, Animators,
and Imagineers. Also the fundamental belief of the founders that- Good ideas
come from everywhere and everyone; and no idea is inherently bad. One last bit from
Disney- do celebrate creativity, yet always improve upon the results to make it
redundant fast!
- Innovation from the Shop-Floor at Tata Steel
At the heart of Grassroots Level Innovation at Tata Steel is Knowledge Manthan,
a semi-structured knowledge sharing process. These sessions adopt storytelling
mode of sharing the much important tacit knowledge. These sessions are hosted by
middle-level managers on identified themes where employees from the grassroots come
over and share their experiences, good or bad. The environment is kept informal
and non- judgmental such that people open up. These sessions are also fused with
brainstorming and problem solving sessions from time to time. During
the process, a practice or incident shared by one participant may be challenged,
modified or corrected by other participants. In some sessions, accidents or unsafe
practices are also discussed and agreement is arrived at for a safe working method.
These ideas from the shop floor are captured into a web-based system, and made available
for viewing by all employees.
- Connecting Maverick Minds
The institute (SFI) is devoted to create a new kind of research community- without
formal programs or departments, whose itinerant faculty of scientists and researchers
engage in collaborative and wildly multidisciplinary work. Since 1984, SFI is involved
in multidisciplinary collaborations in the space of physical, biological, computational,
and social sciences. What drives and connects them? It is the Free Thinking
that drives innovation which is of big-scale. It calls for people who have a broad
view of their work and see how it fits into the big picture. Many institutions are
keenly studying the functioning of the SFI and engaging with them in a spirit of
Open Enquiry. Some of the research topics include: Physics of Complex Systems;
Dynamics and Quantitative Studies of Human Behavior; and Emergence, Innovation and
Robustness in Evolutionary Systems.
- The Belbin Team Inventory
IIt is an assessment used to gain insight into an individual's behavioral tendency
in a team environment. The distinctive team roles are defined as -A tendency to
behave, contribute and interrelate with others in a particular way. Out of these
nine team roles, each has its particular strengths and allowable weaknesses, and
each has an important contribution to make to a team. These are: Plant (solves
problems); Resource Investigator (develops contacts); Coordinator
(clarify goals); Shaper (helps overcome obstacles); Monitor/ Evaluator
(judges accurately); Teamworker ( averts friction); Implementer (turn
ideas into practical actions); Completer/ Finisher (delivers on time); and
Specialist. (provides knowledge and skills). An individual may and often
does exhibit strong tendencies towards multiple Roles. Also important to note that
Team Roles are not equivalent to personality types.